The Perception (and Reality) of Scarcity

When it's real, and when it's not. (Part Two from last week.)

I decided to do a short series—four newsletters—because of the response to last week’s newsletter, “Ending the Manel.” If you missed it, read that one quickly first for context.

A friend of mine is contemplating starting her own business—or specifically taking herself out of an institution which sells her services and working for herself instead. She ha…